Cookie Policy | WiseYield

1. Introduction

This Cookie Policy explains how WiseYield ("we," "us," or "our") uses cookies and similar tracking technologies on our platform. By using our services, you consent to the use of cookies as described in this policy.

This policy should be read in conjunction with our Privacy Policy, which provides additional information about how we collect, use, and protect your personal data.

2. What Are Cookies?

Cookies are small text files stored on your device (computer, tablet, smartphone) when you visit a website. They help websites remember your preferences, improve user experience, and provide analytics about website usage.

Cookie Types by Duration

Session Cookies

Temporary cookies deleted when you close your browser. Used for essential features like authentication and shopping carts.

Persistent Cookies

Remain on your device for a set period or until manually deleted. Used for remembering preferences and analytics.

Cookie Types by Source

First-Party Cookies

Set directly by WiseYield on our domain. We have full control over these cookies.

Third-Party Cookies

Set by external services we use (e.g., analytics, advertising). Governed by third-party privacy policies.

3. Similar Technologies

In addition to cookies, we use:

Web Beacons (Pixels): Tiny graphics embedded in emails and web pages to track opens and interactions
Local Storage: Browser storage for larger amounts of data (preferences, cache)
Session Storage: Temporary storage cleared when the browser tab is closed
Device Fingerprinting: Collecting device characteristics for fraud prevention

4. Cookie Categories We Use

4.1 Strictly Necessary Cookies

Required

Essential for the platform to function. These cannot be disabled as the Service would not work without them.

Purpose:

User authentication and session management
Security and fraud prevention
Load balancing and service delivery
Cookie consent preferences

Examples:

session_id - Maintains your login state
csrf_token - Prevents cross-site request forgery
cookie_consent - Stores your cookie preferences

Duration: Session or up to 1 year

Legal Basis: Contractual necessity (GDPR Art. 6(1)(b))

4.2 Functional Cookies

Optional

Enable enhanced functionality and personalization but are not essential for basic operation.

Purpose:

Remember user preferences (language, region, units)
Store farm dashboard customizations
Provide personalized recommendations
Remember recently viewed crops or farms

Examples:

user_preferences - Stores UI customizations
language - Remembers your language choice
dashboard_layout - Saves dashboard configuration

Duration: Up to 2 years

Legal Basis: Consent (GDPR Art. 6(1)(a))

4.3 Analytics and Performance Cookies

Optional

Help us understand how users interact with our platform to improve performance and user experience.

Purpose:

Measure website traffic and usage patterns
Identify technical errors and performance issues
Understand which features are most used
A/B testing of new features

Third-Party Services:

Google Analytics: Website analytics and user behavior tracking
Anonymized IP addresses (last octet removed)
No personally identifiable information shared

Examples:

_ga - Google Analytics visitor ID
_gid - Google Analytics session ID
_gat - Google Analytics throttling

Duration: Up to 2 years

Legal Basis: Consent (GDPR Art. 6(1)(a))

Google Privacy Policy →

4.4 Marketing and Targeting Cookies

Optional

Track your browsing activity across websites to deliver relevant advertisements and measure campaign effectiveness.

Purpose:

Display personalized ads based on your interests
Retargeting visitors who didn't complete sign-up
Measure ad campaign performance
Limit ad frequency (frequency capping)

Note: We currently do not use marketing cookies, but reserve the right to do so in the future with your explicit consent.

Duration: Up to 1 year

Legal Basis: Consent (GDPR Art. 6(1)(a))

5. Detailed Cookie List

The following table provides details about specific cookies we use:

Cookie Name	Category	Purpose	Duration
`session_id`	Strictly Necessary	Maintains user session	Session
`csrf_token`	Strictly Necessary	Security protection	Session
`cookie_consent`	Strictly Necessary	Stores cookie preferences	1 year
`user_preferences`	Functional	Saves UI customizations	2 years
`_ga`	Analytics	Google Analytics user ID	2 years
`_gid`	Analytics	Google Analytics session	24 hours

6. Managing Your Cookie Preferences

6.1 Cookie Consent Banner

When you first visit WiseYield, a cookie consent banner will appear allowing you to accept or reject optional cookies. You can change your preferences at any time through your account settings.

6.2 Browser Settings

Most browsers allow you to control cookies through settings. You can:

Block all cookies
Accept only first-party cookies
Delete cookies automatically when closing the browser
View and delete individual cookies

Browser-specific instructions:

6.3 Impact of Disabling Cookies

Note: Blocking strictly necessary cookies will prevent you from using essential features of WiseYield, including logging in and accessing your farm data. Disabling functional or analytics cookies may reduce personalization and our ability to improve the platform.

7. Do Not Track Signals

Some browsers offer a "Do Not Track" (DNT) signal. Currently, there is no industry standard for responding to DNT signals. WiseYield does not currently respond to DNT signals, but we provide granular cookie controls through our consent banner.

8. Third-Party Cookies

We use third-party services that set their own cookies. We have no control over these cookies. Third-party privacy policies:

Google Analytics: Privacy Policy
Stripe (Payment Processing): Privacy Policy

9. Updates to This Policy

We may update this Cookie Policy to reflect changes in technology, legislation, or our practices. Material changes will be communicated via email or prominent notice on our platform. The "Last Updated" date at the top indicates the most recent revision.

10. Contact Us

For questions about our use of cookies:

WiseYield Privacy Team

Email: privacy@wiseyield.co